Fairy 'Sparkle' |
When Fairy decided to give away 100 diamond necklaces to promote its washing up liquid, they commissioned this little ad clearly inspired by Bond opening sequences, specifically Diamonds Are Forever. The girls were shot in silhouette against a bright background, while I created crockery, diamonds, bubbles and the necklace itself (which at 0.4 carat was tiny and therefore had to be exaggerated and tracked to the girl's motion).
Format | 20" TV commercial |
Client | Fairy Liquid |
Agency | Grey London |
Studio | Bermuda Shorts |
Director | Filipe Alçada |
Date | May 2007 |
Media
Movie (Flash 9)
Image (JPEG)
Image (JPEG)