Mini Launch 'Lasers'

A sequence of four animations to be projected on to massive screens at eight outdoor locations throughout the UK, to promote the launch of BMW's new Mini. Each animation is triggered by a user stepping on an interactive floor projection. I created this 20 second sequence, handling all aspects of the production including the rigging and animation for the Mini, building the room with destructible walls, and all the texturing and lighting.

Format

Projection

Client

BMW Mini

Agency

WCRS

Studio

Golden Sq

Director

Chris Cairns

Date

November 2006

Media

Movie

Movie (Flash 9)

Image

Image (JPEG)