Coco Pops 'Cupboard'

This 30 second CG/stop-frame TV and cinema spot is something of a departure from conventional cereal adverts. Coco Pops mascot Coco the Monkey has been relegated to a cameo role on the side of the cereal box, this time the real stars are the Coco Pops themselves. The CG elements needed to match the look of the stop frame animation, which provided some interesting challenges: in one shot I had to recreate the fan in CG, as the stop motion animators had forgotten to turn the fan blades! My main task was to develop a procedural generator to create the Coco Pops models and shaders.

Format

30" TV commercial

Client

Kelloggs

Agency

Leo Burnett

Studio

Tandem

Director

Tony Mines

Date

March 2007

Media

Movie

Movie (Flash 9)

Image

Image (JPEG)

Image

Image (JPEG)

Image

Image (JPEG)